In 1984, Swatch hosted the first ever World Breakdance Championship in New York City. It was a magical moment of street culture bringing together the sports, art and music that have been a part of the Swatch DNA from the very beginning.

Inspired by the event, the new Swatch BREAK FREE Collections liberates the unique artwork by Keith Haring and brings it to a new generation of art lovers today.

Find the new collection in store on Paradise Street.

📍 Swatch, Paradise Street